TRI UTAMI AYU CHAERUNNISA; YUDI ALIYUDIN; ANDI YULIANTO; SLAMET BAMBANG RIONO; M. DINI ADITIA. Analisis Pengaruh Harga Produk, Citra Merek, Kualitas Produk, dan Promosi terhadap Minat Beli Produk Sabun Lifebuoy di Minimarket Sari Mulya Kaligangsa. JECMER: Journal of Economic, Management and Enterpreneurship Research, "Era Literasi Sains, Brebes", v. 1, n. 4, p. 29–42, 2023. Disponível em: https://jurnal.eraliterasi.com/index.php/jecmer/article/view/116. Acesso em: 16 may. 2026.