Pelatihan Kewirausahaan sebagai Peluang Usaha bagi Masyarakat di Desa Cigadung, Kecamatan Banjarharjo

Abstract

Entrepreneurship training as a program tends to focus on building knowledge and skills explicitly in preparation for starting a business.  This training program guides business participants to get involved in practice. This community service activity is to provide training on entrepreneurship as a business opportunity for the community. The method used in carrying out this activity is by conducting lectures, discussions and questions and answers. The main target was housewives in Cigadung Village who attended as many as 22 participants. The entrepreneurship training material delivered includes simple book processing and product marketing strategies. The purpose of training activities on entrepreneurship for business actors and the community so that they can run a business and be able to compete in the field. As a result of the service activities, the participants responded positively and looked satisfied. They are so enthusiastic about participating in activities, shown by actively participating in training. Participants have also demonstrated their understanding of entrepreneurship and marketing supported by independently practicing the marketing process that has been delivered.